Objects of Desire

If Maria Sharapova doesn't know how much her marketing of herself has made her a sex object, this invention out of Japan should at least give her some idea.


The Japanese firm Sharanpowan has created pillows shaped like Sharapova's breasts and lap, according to MosNews.com.

"The breast pillow... is made with a cover in the style of a tennis shirt that can be removed to reveal more intimate details....

"...The Japanese appear to find the lower part of Sharapova's body more attractive than its upper part..."

If that isn't objectification, I don't know what is.

The serious marketing and PR question here, however, would be: is it officially licensed by Sharapova?

posted by Noelle De Guzman @ 10:57 PM